Founder, service designer and researcher. Independent consultant since 2002 with more than twenty years of blue-chip experience across government, pharma, finance, retail and e-commerce. Available for fractional, advisory and non-executive roles.
Robert is a postgraduate service designer and UX researcher who has worked as an independent consultant since 2002, delivering through his own limited companies in different guises. He typically runs several engagements in parallel, which is how he has combined government service design with building products of his own.
He founded and ran the UX agency Usio from 2013 to 2018, serving financial services, media, healthcare and big-four consultancy clients, and earlier sold two businesses: Vinos Divinos, and the SEO and lead-generation company Netleadz. In 2012 he founded Inqb8tor Digital Labs, a consultancy that built stealth prototypes and proofs of concept for new digital products and took its business model to seed investors.
Since 2020 he has worked as a lead service designer and researcher inside UK government, including the Ministry of Justice, the Department of Health and Social Care, HMRC, the Department for Work and Pensions and MHCLG, taking services through GDS alpha and beta assessments, alongside research and design for Tesco, bp pulse, Shell and Lloyd’s of London.
He builds as well as advises. In 2023 he started MyStoryboarder, an AI storyboarding product, and launched it to market in beta with backing from Amazon. From 2018 to 2019 he was chief marketing officer and then director of business development at Lancor Scientific, an AI-based cancer screening platform, and from 2020 to 2021 course director for digital marketing, UX design, service design and conversion optimisation at the Chartered Institute of Marketing. Earlier roles include marketing director at the digital publisher YUDU, digital consultant to BSkyB on the launch of Sky Player and Sky Songs, and digital consultant to BBC Worldwide’s magazine brands.
He has personally run more than sixty usability and research studies, presents regularly to boards and executive teams, and trains product, design and research teams through CPD-certified courses.
Founded and ran the UX agency Usio for five years, founded Inqb8tor Digital Labs, and sold two earlier businesses, Vinos Divinos and Netleadz.
Took the Inqb8tor business model to seed investors and led marketing and business development through Lancor Scientific’s fundraising.
CMO and director of business development for an AI cancer screening platform; founder of the AI product MyStoryboarder, launched in beta with Amazon backing.
Service design and research for six government departments, including GDS alpha and beta assessments.
More than sixty research studies and thousands of hours observing customers across sectors.
Presents to executive teams and directors, and was course director at the Chartered Institute of Marketing.
Recorded in the Jazz FM studio: Lydia Kellett of Mishcon de Reya talks to Robert about building an AI-powered storytelling platform, twenty years of founding technology businesses, and taking MyStoryboarder into AdTech with the backing of Amazon AWS.
Listen on Jazz FMRobert is open to non-executive director, advisory board and fractional leadership appointments. A board CV is available on request.
A conversation first, with no obligation.